Types of Media Suppliers and Mark Ups

Types of Media Suppliers and Markups

Overview

There are two types of media suppliers:
1 Suppliers who give you a commission - usually the traditional suppliers eg TV, radio, print
2 Digital suppliers such as Facebook and Google who do not give you a commission

Processing of Traditional Media plans

1 start and end date
2 number of units
3 supplier rate
4 select a commission option: either % or amount or Mkup=Comm
5 tick FOC, if it is free of charge to the client
6 either MUP% or Markup amount if the markup is not equal to the commission
7 JobBag calculates the “Bill to Client” amount. Note this field is editable
8 Tick “do not bill” if you do not wish to invoice the client.

Processing of Non Traditional Media plans

Digital media companies do not pay a commission. This is a standard markup scenario. A client agrees to pay you $5000 and your cut is $500.00. You, therefore, have a budget of $4500 to spend with Facebook.

Refer to pages: 

Digital Plan - Markup 

Digital Plan - Special Markup

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